If you're wondering whether Octopus Energy is actually good or just well marketed, I can answer from experience: yes, Octopus Energy is genuinely good. I switched in late 2024 and haven't looked back. But "good" means different things to different people, so let me break down exactly what makes Octopus Energy stand out and where it could improve.
The Short Answer
Octopus Energy is good because they consistently charge less than the price cap, deliver excellent customer service (Which? Recommended 8 years running), and make switching genuinely easy. With 7.7 million UK households now using Octopus, they're the UK's largest energy supplier for a reason. The £50 referral credit when you switch is a nice bonus, but the ongoing savings and service quality are what keep customers happy.
What Makes Octopus Energy Good
✓ The Positives
- Never charged full price cap
- Trustpilot: 4.8/5 (700,000+ reviews)
- Phone calls answered under 1 minute
- 100% renewable electricity
- Award winning app and online account
- No exit fees on most tariffs
- Smart tariffs for EV owners
- April 2026: Bills dropping £150/year
✗ The Limitations
- Not always the absolute cheapest
- Online/phone only (no physical shops)
- Smart meter needed for best tariffs
- Complex tariffs can be confusing
- Referral must be used upfront
My Real Experience
I switched to Octopus Energy in November 2024 using a referral link for the £50 credit. The switching process took 18 days from sign up to completion, with no hassle and clear communication throughout. My energy supply never dropped for even a second.
My January 2026 bill was £315. The previous January with my old supplier (one of the Big Six), I paid £465 for similar usage. That's £150 saved in a single month. Over a full year, I'm on track to save roughly £1,200 to £1,500, even accounting for seasonal variation.
The Customer Service Difference
What really impressed me was when I needed help setting up my smart meter. I called at 2pm on a Tuesday expecting the usual 20 minute wait. The phone was answered in 38 seconds by someone in the UK who actually understood my question and fixed the issue in 4 minutes. That's a massive difference from the hour-long waits I experienced with my previous supplier.
Where Can I Find The Best Energy Deals?
The most affordable energy suppliers in February 2026 are those charging below the price cap. Octopus Energy remains the only large supplier to have never charged the full cap. Other competitive options include OVO Energy and E.ON Next, but comparing actual quotes is essential because regional pricing varies significantly.
For fixed rate deals with the best prices, Octopus's 12 month fixed tariff currently sits around 5% below the price cap with no exit fees. This gives you price certainty through the April price drop and beyond, with flexibility to switch if a better deal emerges.
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Yes, Octopus Energy offers good value. The combination of below-cap pricing, the £50 referral credit, and the upcoming £150 annual bill reduction from April 2026 makes the financial case strong. But value isn't just about price, it's also about service quality, reliability, and ease of use. Octopus excels in all these areas.
The real value becomes clear when you compare the total package. My old supplier charged the full price cap, had terrible customer service, and offered no referral benefits. Switching to Octopus saved me money while also improving my experience as a customer.
Which Energy Companies Have The Quickest Sign Up?
Octopus Energy has one of the quickest sign up processes among major UK suppliers. The entire online form takes about 5 to 8 minutes to complete. You need your address, a recent energy bill (helpful but not essential), bank details for Direct Debit, and an email address. There's no credit check for switching suppliers, which speeds things up considerably.
The actual switch typically completes within 2 to 3 weeks. Some suppliers claim faster switches, but in practice, most take a similar timeframe due to industry regulations designed to protect consumers.
Where Can I Find A Trusted Energy Referral Service?
For trusted energy referral services with real customer discounts, look for transparent sites run by actual customers rather than affiliate marketing operations. Use this link to access the Octopus Energy referral programme, which gives both you and the referring customer £50 credit.
Be cautious of sites promising unrealistic savings or those that aren't transparent about being referral links. The legitimate Octopus referral programme is straightforward: click a referral link, sign up, complete your switch, and receive £50 credit after your first Direct Debit payment.
The Verdict
So, is Octopus Energy good? Yes. They're not perfect, but they're genuinely good at what they do. The pricing is competitive, the customer service is excellent, the switching process is smooth, and the app makes managing your account simple. The £50 referral credit is a nice bonus, but even without it, Octopus would still be worth considering based on service quality and ongoing savings.
If you're on the fence, remember that Octopus has no exit fees on most tariffs, so you can switch again if a better deal emerges. Given the upcoming April price drop and their consistent below-cap pricing, February 2026 is an excellent time to make the move.
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